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Are you interested in testing our business solutions? They did that during the NBC days. During 2021 opening weekend, Sky-Mystics WNBA regular season game averaged a 0.39 rating and 611,000 viewers on ABC, and a rematch of that Storm-Aces final later that day averaged a 0.39 and 598,000 on ABC both securing a place in the top three records of the leagues largest regular season audience in nine years, at that time. Opinions expressed by Forbes Contributors are their own. And the Las Vegas Aces, Connecticut Sun, Seattle Storm, Washington Mystics, New York Liberty, and Atlanta Dream all were on a decline. [Online]. According to The Athletic, the 2022 WNBA All-Star Game peaked at 768,000 viewers. This statistic is not included in your account. Her Oregon teammates Satou Sabally (second overall to Dallas Wings) and Ruthy Hebard (eighth overall to Chicago Sky) also went in the first round. And thats a 7% improvement. Show publisher information While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. Later in the season, the league also delivered its most-watched regular-season game since 2012, with ABC averaging 755,000 viewers for a matchup between the Seattle Storm and Chicago Sky on Aug. 15. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). The NBA is 75 years old, the WNBA 25. The 2022 No. The 2003 championship featuring the Los Angeles Sparks and Detroit Shock remains the league's most-watch finals. Teams averaged more made three-point field goals (7.7) than in any prior season propelling teams to average 82.3 points per game, the third-highest figure in league history. Copyright 2023 Deseret News Publishing Company. The first round then continues Thursday, Aug. 18, when the No. That number was up 18% year over year, according to ESPN, despite the competition. The league also set new marks for engagements across social media, digital and merchandise, as well as experienced subscription growth for WNBA League Pass. Official Release 2),Diana Taurasi(No. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch WNBA Moments on Top Shot, giving fans the ability to own dynamic in-game moments from WNBA players and legends. The WNBA Playoffs will feature a maximum of 19 games, all available across ABC, ESPN, ESPN2 and the ESPN App. That game averaged 755,000 viewers on ABC. No, the NBA won't get axed. The league is nearly irrelevant to the average sports fan. You may opt-out by. 1 seeded Las Vegas Aces and WNBA All-Stars Aja Wilson and Kelsey Plum on ESPN at 10 p.m. The introduction of the NWO brought a drastic shift in television viewership, fueling WCW to an unpredictable 83-week smackdown in the battle for ratings supremacy while breathing new life into . Atlanta Dream Team Store; . The athletes are your vehicles to their fans, if you can get the league and their athletes to retweet, reshare, comment or like your content, their fans will follow suit.. Much has happened since the NBA Board approved the concept of the WNBA. Which was a drop of 16% on the previous year. TheSeattle Stormled the league in team merchandise sold. Over the whole season, they didnt get a single situation where they were leading into the NBA or the NBA was leading into them. The WNBA Draft, held Monday on ESPN, averaged 403,000 viewers, the network announced a 20% increase from last year's draft and the most since 2004. The league added it's also the most-viewed WNBA season since 2008. The NBA's average attendance is 17,760, the WNBA's 6,535. Im not going to rest till I fix that. said WNBA Commissioner Cathy Engelbert. Access to this and all other statistics on 80,000 topics from, Show sources information ", Regular season attendance WNBA games 2022. Recently, Draymond Green, one of those highly paid male players, poured a little gas on the fire by offering his opinions on the subject (in short, the women shouldnt complain). The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. These decreases are what sitcoms experience before cancellation. 4), andBreanna Stewart(No. That parts crazy to me. Yesterday was a historic day for the @WNBA @nikebasketball released 3new designs for each team and the reveal ERUPTED on social media There were over 17K posts, 646K engagements, and 69 MILLION impressions about the drop Which one is your fave?#WNBA pic.twitter.com/kmj2uNzu0j. Also viewership for the seasons opening weekend rose 325% in Canada. Which was a drop of 16% on the previous year. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up. Got a confidential news tip? Womens tennis is as popular or more popular than the mens game, and womens gymnastics is much more popular than the mens sport. ESPN said the 2021 WNBA Finals between the Chicago Sky and Phoenix Mercury attracted an average of 548,000 viewers throughout four games. TV viewership will be essential for Silver's league as it returns to a standard 82-game format. The first round will be the best-of-three, while the semifinals and Finals will be best-of-five series. You cant ask for anything better than to have a 15% increase (for the Finals) when the NBA Finals is down 49%, John Lewis of Paulsen Sports Media Watch said. Meanwhile, across Instagram, Facebook, Twitter, YouTube and TikTok,the WNBA set records for social media engagement with 135 million video views and 14.5 million actions. The BarDown Podcast. This may not be a world title match like some viewers hoped, but Cody Rhodes seems destined to topple The Tribal Chief. Overall, the 2014 playoffs averaged a 0.3 rating and 489,000 viewers on the ESPN networks, up from 0.2 and 272,000 in 2013. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers . The 2023 Big Ten Women's Basketball Tournament presented by TIAA marks the 30th in conference history. And I think thats definitely achievable. she continued. As soon as this statistic is updated, you will immediately be notified via e-mail. "Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s)." (Photo by Julio Aguilar/Getty Images), Ackerman, right, after the Mercury chose her as the No. And Game 2 of that series averaged 1.2 million viewers on ABC. statistic alerts) please log in with your personal account. . And the entire Finals series averaged 548,000 viewers, making it also the most watched since 2017. The ratings ultimately came around to back this up as well, as the star-laden Finals showed a 15 percent uptick in viewership over 2019 even in a fairly dominant Seattle Storm sweep over Wilsons Las Vegas Aces. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up 20% year-over-year. A link has been emailed to you - check your inbox. Sky guard Kahleah Copper won the 2021 Finals MVP after averaging 17 points and 5.5 rebounds in the series. @megsterr. Meanwhile, on the other end of the spectrum, the Los Angeles Sparks reported just 18,319 attendees in 2021. The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. WNBA basketball. Womens basketball has steadily increased viewership year-over-year. Alex Ovechkin has led the Capitals this season with 33 goals, 24 assists, and 244 shots on goal. A bigger cut for the players means higher subsidies from their benefactor. VIEWERSHIP: Combined viewership for the WNBA across ESPN Networks (ABC, ESPN, ESPN2) and the CBS Television Network was up 16 percent over the 2021 regular season, averaging 379,000. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. An NBA basketball is two ounces heavier and an inch larger in circumference than a WNBA basketball. All Rights Reserved. Liston 7 pts 2 reb 2 ast (gets back up minutes at 2/3 behind the starters and Wright 10-15 min) Hooper 7 pts 3 reb (backs up Powell, Hodges, TJJ, and GloJo at 3 and 4 for 15-20 minutes a night) Marshall 5 pts 3 reb 1 ast 1 stl (gets 10-15 minutes off bench behind Carson and Cappie at the 2 spot) Sims barely edges out Ogwumike for rookie of the . It fell by 35% in the key 18-48 demographic. In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise, and Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. In, SportsPro. Strong Regular Season Growth SportsPro. We've been waiting for this kind of recognition for so many years. Other highlights from the season include: The WNBA Playoffs 2021 presented by Google tipped off on Thursday, Sept. 23, with two first-round, single-elimination games on ESPN2. Profit from the additional features of your individual account. Shouldnt the league be able to stand on its own before it offers such rewards? Here is the average WNBA attendance by team for the 2021 regular season: Total WNBA attendance by team in 2021 was led by the Phoenix Mercury with 93,585 fans. The league also reached several milestones including new sponsors, merchandise, distribution, and technology. Opinions expressed by Forbes Contributors are their own. The 2021 Finals are the most viewed since the 2017 Finals between the LA Sparks and the Minnesota Lynx, which registered 563,000 viewers. Game 3 (Oct.15, ESPN2) notched 524,000 viewers and peaked at 591,000, making it the most-viewed non-title-clinching Game 3 since the 2007 WNBA Finals. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. Create your account and get enhanced access to all the latest stories. The WNBA fails to generate even one percent of the NBA's $8-$9 billion in revenue. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS. The workplace benefits historically marginalized groups enjoy from unionization are well-documented. Considering the circumstances, the WNBA will likely come away from its 2020 season content with the way it was able to connect with fans, especially from its Bubble in south Florida. It was the first WNBA game post All-Star Game and Olympic break airing in the afternoon on ABC. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video. Our data would show we have about 30 million fans who interact with WNBA content in any given year. Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). Interest in womens basketball is on the rise. Baseball viewership statistics were down 20% from the 2014-15 season. We kept the scoring simple: 0.5 PPR, all touchdowns with six points, all turnovers worth minus-2 points, everything else typical of a decimal-point Fantasy league. In 2021, viewership numbers dropped 12% to 331,000 average viewers but still yielded the second-largest viewership since the 2004 Draft (601,000 views). IN HISTORIC 25TH SEASON, League Sets Records for Merchandise Sales Online and Social Media Engagement . Felicien, who formally covered the Atlanta Dream for the Atlanta Journal-Constitution, has been encouraged by the increase in WNBA engagement heading into this season. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. We made the roster requirements . I cover women's sports and the intersection of sports & society. (September 21, 2022). The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. According to the WNBA, this is the most watched season since 2008. Who is new Runnin Ute Keba Keita and how is Utahs 2022-23 roster shaping up? WNBA games haven't averaged 8,000 fans per game since 2009, and the 2017 figure was down 28.9 percent from the league's all-time high attendance in 1998, which was the WNBA's second season. The showdown between UConn and Baylor in the Elite Eight round was the most-watched NCAA Tournament game in 10 years, excluding Final Four matchups. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. And average league-wide attendance tends to be heaviest in August each year. Bill Laimbeer, a four-time NBA All-Star, was known as one of the Detroit Pistons' "Bad Boys" when they won NBA championships in 1989 . Then you can access your favorite statistics via the star in the header. The womens league now has a commissioner, Cathy Engelbert. NEW YORK, Aug. 17, 2022 The WNBA finished the 2022 regular season delivering its most-watched regular season in 14 years. To use individual functions (e.g., mark statistics as favourites, set You can only download this statistic as a Premium user. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. The 2021 WNBA regular season averaged 306,000 viewers, up 49 percent compared to 2020 and 24 percent to 2019, ESPN announced Thursday. Kena Krutsinger | National Basketball Association | Getty Images, What it takes to become an Olympic gold medalist. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. #WNBA viewership continues to rise 2021 #WNBAFinals | Most-viewed Finals since 2017 with 548,000 average viewers AT&T WNBA 2022 All-Star Game became the most viewed All-Star Game in 6 years, averaging 734,000 viewers, up 53 percent over last years event. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. The latter doesnt produce the same revenues or interest as the mens game (quick, name five of the best LPGA players). The highest-rated game in the WNBA's 25th anniversary season: an Aug. 15 contest between the Sky and Storm. Twenty-five years ago, the National Basketball Association Board of Directors approved the Womens National Basketball Association. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Figures prior to 2022 come from earlier articles. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. Accessed March 05, 2023. https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/, Morning Consult. The four-round WNBA postseason features the eight teams with the best regular-season records. In terms of how team attendance was trending prior to the pandemic, the Chicago Sky, Dallas Wings, and Los Angeles Sparks had regular season attendance averages that were trending up over the previous three years (2017, 2018, 2019). At a time when sports continue to shed live viewers, the WNBAs numbers this year shows they still have not hit their ceiling. Take the Orange Hoodie campaign in which the league partnered with ESPN and athletes across sport to push its signature orange logo hoodie, sold by Fanatics, as well as general excitement in the lead-up to its opening weekend in late July. Furthermore, the 2021 NCAA Womens Final Four pulled some of itshighest viewership numbersever. The share the percentage of households with. The Nielson-measured average total viewers for national telecasts of NBA games was up 8% from the 2016-17 season at 1.28 million. Level of interest in WNBA in the United States as of May 2022, by gender [Graph]. And though the U.S. Bureau of Labor Statistics did not [] Washington out shot Anaheim by a total of 39-23 and went 0-3 on the power play in the game. ESPN said on Thursday that the WNBA Finals averaged about 548,000 viewers per game, up 23% from last season and up 42% from 2019. Super Bowl averages 113 million viewers, 3rd-most watched in history The Kansas City Chiefs' 38-35 win over the Philadelphia Eagles in the Super Bowl LVII is on pace to become the third most-watched [] The NBA opened the 2020-21 season to a strong start after enjoying the most-watched opening week since 2012, with combined viewership up 67% compared to last year. Strauss adds the league's local viewership, too, has sharply declined. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. Use Ask Statista Research Service, The source phrased the question as, "In general, would you describe yourself as an avid fan, a casual fan or not a fan of each of the following? Dont just show up for the big moments because WNBA fans and their athletes know this. 1 Connecticut Sun and the No. system, which features three uniform editions for each of the 12 teams, WNBA merchandise on The WNBA Store saw record growth this season with a 50% increase over last year. The drop of new jerseys alone yielded over 69 million impressions on drop day. Sunday's Game 1 of the ALCS on TBS drew 2.07 million viewers. Connecticut's Diana Taurasi, left, is presented with a Phoenix Mercury jersey by WNBA President Val [+] Ackerman, right, after the Mercury chose her as the No. Four players logged seven triple-doubles in the regular season. In, Morning Consult. The WNBA is riding a wave of momentum former All-Star Adrienne Goodson believes the league hasn't seen since its early days. Sue Bird(No. Click the logo and sign up for access to the ESPN Images Library. In that year, the WNBA averaged 413,000 viewers. The championship game (Oct. 17, ESPN) registered 417,000 viewers and peaked with 623,000 viewers, up 32 percent from 2019s Game 4 between the Connecticut Sun and the Washington Mystics. ), explains: Im tired of people thinking that (we) players are asking for the same type of money as NBA players we are asking for the same percentage of revenue shared within our CBA. The 2022 Women's National Basketball Association (WNBA) regular season games were watched by an average of 379 thousand viewers across ESPN, ESPN2, and ABC. WNBA; Wrestling; XFL; More Sports . However, the shrinking interest is more than a concern. 1 June 2021 Sam Carp News SHARE THIS ARTICLE. [12] It has taken decades to overcome such backward thinking, and the womens games have been playing catch-up ever since. Yet that unfortunately was the same night the Clippers lost Game 7 to the underdog Denver Nuggets on ESPN, which earned 5.2 million viewers, a very strong number for the NBA pre-conference finals, Lewis said. 3 Minnesota Lynx and the No. When fans werent tuned in, they engaged with social content in record numbers. WNBA NBA NBA G League NBA 2K League. For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. The WNBA is 50 years behind in building its brand and working out labor issues. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch the first WNBA NFTs. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. Digital: A record was set for the traffic the WNBA site saw online. St. Louis was out shot by a total of 25-23 and went 2-3 on the power play in the win. The ratings also represent a 63 percent increase from those in 2020. The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. Business Solutions including all features. Last year, Sabrina Ionescu went first to New York. to incorporate the statistic into your presentation at any time. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. And Game 2 of that series averaged 1.2 million viewers on ABC. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. The Olympics didnt allow women to run an event longer than 800 meters until the 1972 Games, when the 1,500-meter run was added to the program; meanwhile, the men were also contesting longer distances 3,000-meter steeplechase, 5,000 meters, 10,000 meters and the marathon. In the leagues previous 25 seasons, a total of just nine regular-season triple-doubles had been recorded with no more than one in a given season. The mens league casts a big shadow, which is why the WNBA plays its season from July to October. Season Type Per Mode. The WNBA capped off its historic 25thregular season by delivering its most-watched season since 2008 for its television partners ABC, CBS, ESPN and ESPN2 viewershipwas up 51% over the 2020 season. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. The rest, as they say, is history. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Every WNBA Player. The 2021 NCAA Womens Final Four pulled some of its highest viewership numbers ever. There was just more interest because everything has been more available, starting with the college games. You need a Statista Account for unlimited access. Said Lewis: We all know the WNBAs numbers still dont compare, but when youre talking about a period of time when every sport is still having trouble in the ratings and you can say not only that your numbers were up but that they were up double digits, thats a pretty decent story for them..

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